- J-P De Clerck
One of the less often mentioned aspects regarding changing data protection regulations, most notably but not solely the General Data Protection Regulation (GDPR), are…
One of the less often mentioned aspects regarding changing data protection regulations, most notably but not solely the General Data Protection Regulation (GDPR), are…
With the ongoing growth of the Internet of Things (IoT) and ever more large-scale IoT projects come far more data. As tackled previously this…
Protectionism, anti-globalization, increasing citizen dissatisfaction, the voices of populism and the erosion of trust in all areas of business and society. They are all…
What if everything you believed about privacy concerns is wrong? Trust in institutions is at an all-time low as the Edelman Trust Barometer 2017…
Trust in major institutions, media, business, CEOs, government and social (to name a few) has sunk to an all-time low since Edelman started publishing…
The term ‘connected consumer’ pops up on virtually every blog that covers digital marketing. As usual, the danger is that in the end everyone…
Consumers are said to rely more on the advice of their peers and even social connections than on businesses themselves. However, this doesn’t mean…
I work fast and hard. But I have learned to prioritize as expectations of people have grown over the years. I used to try…
Atos Origin expertise and the EFMA (European Financial Management & Marketing Association), recently released the results of European research regarding the use of CRM…
