i-SCOOP blog

Cascade effect illustration

The disruptive cascade effect of digital transformation immaturity

In biology, the cascade effect refers to how the extinction of a species, organism and/or plants leads to the extinction of other species, organisms and plants in the ecosystem. In business we know that the...

Innovation and IoT case: smart facility management services at Heijmans

How Dutch property development and building company Heijmans and its partners leverage the Internet of Things to drive new business, expand its services and innovate. A case. As we wrote previously the Internet of Things...
Artificial intelligence in sales concept

Artificial intelligence in sales: usage, impact, examples and evolutions

Artificial intelligence (AI) is becoming mainstream in data-driven marketing and rapidly gaining traction in customer service. In this article we look at the usage of artificial intelligence in sales, another customer-facing domain where AI...
IIoT connections and Industrial IoT connectivity 2017-2021

Industrial Internet of Things: IIoT communication and connectivity technology 2017

There is an increasingly broad range of IoT connectivity solutions which can be used for Internet of Things deployments. There will be 18 million new IIoT connections annually by 2021 (ABI Research) In 2016 we saw...
Industry 4.0 industrial transformation Internet of Things value money concept

Finding the value in Industry 4.0 and the Industrial Internet of Things

At the time of writing this we’re just a few weeks away from Hannover Messe 2017, the annual industrial market fair. As mentioned the core theme this year is all about value in an...

Digital transformation and IIoT in oil and gas: the experts weigh in

Interview regarding the Industrial Internet of Things (IIoT) and digital transformation in the oil and gas industry with four industry experts. The oil and gas industry comes with very specific digitization and digital transformation challenges,...
Overwhelmed salespeople concept

Increasing selling bandwidth and selling time of sales teams

Enhancing sales productivity and effectiveness by increasing selling time and removing the hurdles salespeople and sales teams encounter. Here are two classic challenges for workers who need information to do their jobs successfully, which organizations...

Content marketing 2017: revisit your strategy – relevance is not enough anymore

Content marketing has become mainstream. For many companies it's a component of their marketing strategies. Content marketing experts look at 2017 and the next years with predictions which are increasingly related with emerging or...