Digital marketing

Marketing technology concept
The people at marketing automation software vendor Marketo conducted research to look at 'newer' technologies and what their effect will be for marketers. US marketers...
Respecting data is respecting people and earning trust
Consumers don’t mind sharing their personal data with marketers and businesses in exchange for benefits. The nature and amount of data shared depends on...
"Ad blocking is a consumer right". That's the message you get when visiting the website and Twitter account of Shine, an Israeli 'ad control...