- J-P De Clerck
Depending on the organizations people interact with, they get different labels: consumers, patients, clients, citizens, customers, the list goes on. Just as there is…
Depending on the organizations people interact with, they get different labels: consumers, patients, clients, citizens, customers, the list goes on. Just as there is…
Data-driven content marketing rocks, Eric Ingrand says. In a workshop filled with best practices and cool case studies, Eric and Gianfranco Cuzziol will cover…
When covering the state of content marketing in Europe in several posts, one thing struck us: despite many surveys it’s highly unclear how content…
US-based StrongMail, as the name says originally an ESP (Email Service Provider) and quick to adopt a more integrated and connected email marketing solution…
You don’t see Belgian marketing companies going to the US every day. Looking at the participation of Belgian marketing automation vendor Selligent at major…
How great is the cloud where you can connect everything? The ‘open’ spirit where everything nicely gets integrated. An open ecosystem with Salesforce as…
McKinsey Global Institute’s fifth annual survey on social technologies used by businesses revealed that more companies are improving the ways they use the technologies…
A new magazine focused on content marketing by the Content Marketing Institute is now available in Europe. Chief Content Officer is the world’s first…
The big debate in the email marketing community this week is the introduction of Google’s Gmail Priority Inbox. The service will allow the Gmail…
IDC recently published a series of studies regarding the future of applications to access and manage content (content management) and digital assets. Overall conclusion:…
Researchers at the Belgian University of Leuven have developed algorithms for a new generation of (enterprise) search engines and knowledge management systems. The technology…
In the ongoing integration between contact center solutions and CRM in a multi-channel world it was to be expected: cloud pioneer Salesforce.com just launched…
