- J-P De Clerck
Brian Solis needs no introduction. Solis just published a new book, Engage!, that aims to help businesses build, cultivate and measure success in the…
Brian Solis needs no introduction. Solis just published a new book, Engage!, that aims to help businesses build, cultivate and measure success in the…
End of last week, social media campaign management platform Spredfast has gone live. Yesterday I started testing it, and I must say, I am…
In recent years companies have been moving more and more of their customer service towards a self-service model that allows customers to get their…
The market of lead management automation (LMA) software vendors has been very active with new tools and services, targeted towards sales and marketing and…
For the past four years, the ‘Software as a Service’ or SaaS model (one of the “layers” of the cloud computing model, along with,…
In the ongoing integration between contact center solutions and CRM in a multi-channel world it was to be expected: cloud pioneer Salesforce.com just launched…
Even if companies are investing big time in CRM, for now they only see limited impact on the bottom-line. At least, that is what…
The HTML format is increasingly being used for email marketing. What about rich media? While HTML email added a new world of interactivity and…
