- J-P De Clerck
According to a recent survey conducted by Vocus, a provider of on-demand software for public relations management (and owner of PRWeb), many businesses are…
According to a recent survey conducted by Vocus, a provider of on-demand software for public relations management (and owner of PRWeb), many businesses are…
In March, Harris Interactive conducted a few polls to find out exactly why or why not Americans chose to buy certain brands and products.…
End of last week I posted an article on my personal blog about a recent survey by the American Association of National Advertisers. I…
Atos Origin expertise and the EFMA (European Financial Management & Marketing Association), recently released the results of European research regarding the use of CRM…
In its latest ESP (Email Service Provider) report, Forrester Research states there is a renewed focus on email marketing. However, email marketing is also…
A recent study by KnowledgeBase, covering a panel of over 600 members, pointed to some key if surprising statistics on how the public is…
According to ABI Research, the size of the Unified Communications market will rise quickly to nearly $4.2 billion in 2014, as compared to ‘only’…
Today we are using all possible channels to provide customer service to our customers. People increasingly demand 24/24 and 7/7. I don’t mind adding…
Despite the rapid growth of social media and communities people build around shared interests, word of mouth and influence until further notice predominantly remains…
For the past four years, the ‘Software as a Service’ or SaaS model (one of the “layers” of the cloud computing model, along with,…
Who is responsible for the customer experience? Forrester looked at the question and the practices of a centralized customer experience strategy in large firms.…
Despite the increasing investments in CRM , many organizations keep struggling with customer relationship management and customer service in a contact center context. In…
