- Renilde De Wit
Curata, vendor of a professional content curation and content marketing software platform, recently conducted research on the tactics and technology over 600 marketers used…
Curata, vendor of a professional content curation and content marketing software platform, recently conducted research on the tactics and technology over 600 marketers used…
Contact centers are facing numerous challenges as customers become more expecting, display channel-agnostic behavior and use an increasing number of unstructured communication channels and…
The impact of digital technologies on healthcare is huge. From the digitization of health records (EHR or Electronic Health Records) to new devices aiming…
How do you deal with shadow IT in your organization? It probably depends on the context. Shadow IT is not just a “thing” nor…
The opportunity to continually test and refine digital marketing is often cited as one of the main advantages of “new media” over “traditional media”.…
Insurance companies struggle with the rapid pace of change within an increasingly demanding and digital market and customer context. Digital technologies and innovations, the…
With the 2015 predictions season behind us, let’s take a look at what the IT analysts from International Data Corporation (IDC) and Gartner are…
In case you believed we can forget about social media in marketing and business, here’s a wake-up call: according to the latest Social Buying…
You heard it before: the consumer is increasingly in control, and marketers have a hard time catching up and reconnecting with an increasingly connected…
Forrester has been working on a content marketing maturity assessment model and recently announced the results (read more about the value of content marketing…
“I measure my success by the things I own”. Or in other words: I need to be able to buy – and thus earn…
Interactive Intelligence Group, a global provider of contact center, unified communications and business process automation solutions, identified the most valued attributes for customer interaction…
