- J-P De Clerck
French social data intelligence company Linkfluence has raised 18 million euros and is expanding its operations with the acquisition of content curation pioneer Scoop.it.…
French social data intelligence company Linkfluence has raised 18 million euros and is expanding its operations with the acquisition of content curation pioneer Scoop.it.…
Contact centers are facing numerous challenges as customers become more expecting, display channel-agnostic behavior and use an increasing number of unstructured communication channels and…
In his latest book, “Your Brand: The Next Media Company”, Michael Brito, among others looks at the social dimension of content and social content…
Never before businesses and opinion makers have paid more attention to what is known as online, digital or social “influence”. Identifying influencers has become…
The opinion of others is an important driver in the buying decision of people. It has always been so. Word-of-mouth is still predominantly an…
Social business pilot projects and smaller test cases are great ways to help making purpose and benefits tangible and understandable for those involved. They…
Having access to information, content and data at the right time and across the right channels is key in a knowledge economy. This goes…
Social business and the social enterprise are about so much more than the leverage of social technologies in combination with other third platform technologies…
Social business and the use of social media and technologies for marketing (social media marketing) both still have a long way to go, certainly…
Social Business is not just about marketing. It’s also about monitoring. Especially during the last six years, companies moved from a “fatalistic attitude” regarding…
Social business—defined as the adoption of social networking tools and protocols across the enterprise to connect employees, customers, suppliers, sales prospects and others in…
We are warned. Gartner predicts 80% of social business efforts will not achieve intended benefits through 2015. There is a problem with that prediction…
