Jim Ducharme spent 15 years as a broadcaster before taking a different direction by studying computer programming and leaping from the analog to digital world. He spent years in the technical support field which included a stint in Silicon Valley in the midst of the dot com bubble. Through those years he’s been heavily involved in online community building and management. Jim was the inaugural editor for PC World Canada where he helped build one of Canada’s first major online tech brands. Jim also edited www.TheeMailGuide.com and was instrumental in building that brand via social media. Jim helps companies understand social marketing and helps them tell their stories. For more information on how he can help you, drop him a tweet. Follow Jim on Twitter.