- J-P De Clerck
Ardath Albee is one of the smartest B2B marketing and content marketing experts. I’ve been following her since quite some time and, even if…
Interviews with digital business, digital marketing, customer experience and transformation change agents.
Ardath Albee is one of the smartest B2B marketing and content marketing experts. I’ve been following her since quite some time and, even if…
Everyone says content marketing is not about selling. They’re wrong, Doug Kessler says. Doug is Creative Director and co-founder of UK-based Velocity Partners, a…
To succeed, content marketing needs to be customer-centric and look at the customer and customer experience from a holistic perspective. The customer experience is…
Kelly Hungerford has been using content marketing for quite some time as part of her job at Paper.li. On top of being the company’s…
Lee Odden kicked off i-SCOOP’s Content Marketing Experience Conference 2014 with a keynote, titled “Attract, Engage, Convert – How to Be the Best Answer…
Forward-thinking PR professionals have embraced content marketing since quite some time now. Social, content, stories: it’s all related and connected. We talked about content…
There is a lot to be said about Doug Kessler. His content marketing views are great. His writing is amazing. His SlideShare presentations are……
Robert Rose is the Chief Strategist at the Content Marketing Institute. In this interview with Robert we take a look the evolutions in content…
Marc Koch explains the changing customer communication preferences and the impact on the customer communications management (CCM) market. Marc Koch is the founder of…
Gerry McGovern is an absolute authority regarding the online customer experience and long-time advocate of using website content, words and images that are fully…
Content management is changing fast in a more customer- and business-oriented context. An overview of the trends in content management, Big Data and information…
Mobile, social, cloud computing, (Big) data and along with them evolutions regarding the way we work, collaborate and manage information. Trends such as consumerization…
