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Consumer concerns force marketers to adapt as techlash hits

Techlash has hit North America. The results will be felt across several online activities, and marketers must take action as the level and impact of consumer concerns is underrated, according to the 'Future of...
Digital twin simulation technology concept

Digital twin technology and simulation: benefits, usage and predictions

Digital twin technology goes back since quite some time. As mentioned in a previous article on digital twins, the concept of having virtual or digital representations for physical products or assets as we know...
Augmented reality Industry 4.0 concept

Augmented reality and virtual reality trends and use cases in IIoT

One of the great promises and at the same time one of the main focus areas in Industry 4.0 is the bridging of digital/cyber/virtual and physical worlds, hence the focus on cyber-physical systems. Apart from...