Tag: Joseph Jaffe
Intelligent information: improving the customer experience
In research and a white paper, conducted by information management professionals organization AIIM, the organization looks at what’s the main focus of customer-centric businesses right now: improving customer service and the customer experience. It's...
New marketing and changing media for the empowered consumer
Last week I sat down with Joseph Jaffe at the Deep-C event, organized by MSN Belgium. A conversation with Jaffe, author of “Life After the 30-Second Spot”.
For the early digital marketers among us, Joseph's...
