- J-P De Clerck
Techlash has hit North America. The results will be felt across several online activities, and marketers must take action as the level and impact…
Techlash has hit North America. The results will be felt across several online activities, and marketers must take action as the level and impact…
IDC VP and Chief Analyst Frank Gens kicked off the 2017 series of IDC FutureScape forecast webinars with, among others a look at the…
In a blog post on the changes in (digital) marketing budget allocation, I mentioned how the CMO and other managers and executives will have…
The room was filled with silence as the CMO had just finished his presentation of the new brand logo, brand values, tone of voice…
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