- J-P De Clerck
Pan-European Conversion Marketing and Interactive CRM software vendor Selligent (disclaimer: I worked for the company as a consultant a few years) is actively marketing…
Pan-European Conversion Marketing and Interactive CRM software vendor Selligent (disclaimer: I worked for the company as a consultant a few years) is actively marketing…
In this interview, Mario Marlisa, Channel Relations EMEA at Return Path, shares his views on the email deliverability matter. In case you don’t know…
In its latest ESP (Email Service Provider) report, Forrester Research states there is a renewed focus on email marketing. However, email marketing is also…
When email marketing emerged as digital alternative for other forms of direct marketing, the emphasis with many email marketers was for a rapid growth…
Most companies still use conventional “landing pages” of one page, mostly with a form, to acquire leads. These landing pages are important. They are…
The HTML format is increasingly being used for email marketing. What about rich media? While HTML email added a new world of interactivity and…
In its recently published e-business study Ghent-based research firm InSites Consulting found that the usage of email marketing and CRM in Belgium is on…
