Tag: CRM

Interview Nancy Nardin

Give your salespeople the tools to sell – sales success with Nancy Nardin

Buying behavior has changed. Marketing has changed. Sales has changed. Customer-centricity is revisited as customers continue to change and increasingly feel overwhelmed. However, has sales adapted enough to overcome commercial challenges? How has the...
Connected optimization

The integrated challenge of information in transformation

Each organization invests hours of work and numerous processes to deal with documents, data and information every single day and across multiple departments. Managing all the information in the enterprise is a core activity...
What is eCRM

Good eCRM puts the customer at the centre of the universe

Gianfranco Cuzziol's fascination is the cross-channel journey of today’s consumer. He works with clients to help them leverage the points of impact along that consumer journey. He’s been described as a “conversation manager”. Gianfranco, who...