Media and publishing

The title of this blog post is the same as a report by Initiative. The report, among others shown at the Cannes Lions festival, calls upon marketers to rethink the whole concept of paid, earned and owned media as we've been using it for quite some time now. The distinction...

This week I moderated IAB Belgium’s annual Think Digital congress in Brussels. I knew a few of the speakers (the world of digital marketing and media speakers is still a small one), but it’s always interesting to rediscover what they say or discover new views - and many presentations...

My father always referred to TV as the “boob tube” AKA, that mind sucking box which terrifies any parent when they observe the trance like state it places their kids in. To give you an idea of how dependent many of us have become, a recent study by Razorfish...