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Give your salespeople the tools to sell – sales success with Nancy Nardin

Buying behavior has changed. Marketing has changed. Sales has changed. Customer-centricity is revisited as customers continue to change and increasingly feel overwhelmed. However, has sales adapted enough to overcome commercial challenges? How has the...
Trust is broken

Social selling: are you a trusted advisor?

How do you sell on social? There are many ways. Let's not forget social is an umbrella term that can be used for a vast range of marketing tactics, business functions, branding purposes and...