We all know that social media can be very effective for promoting and marketing brands, but what about it's effect on your company's productivity? I thought, this being a Friday, you might not mind...
A company is a legal entity. It does not produce anything. It does not communicate, and it has no activities. Production, communication and all other activities are done by the people within the company...
A survey by US-based Digital Brand Expressions, 'Social Media Without A Parachute', shows that a lot of companies integrate social media into their strategy without being properly prepared and without a clear plan. I...