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Social business and Big Data: the Business Intelligence goldmine

Every day we create 2.5 quintillion bytes of data. That’s a lot! To put this number and how it has evolved into perspective, just this number know that we have produced more than 90%...
Social optimization

Generating social traffic in three simple steps

The process of using social networking sites to increase traffic is known as onsite social optimization, in others words: where social media marketing - partially - meets search engine optimization. Earlier this year, Gigya...