Home Tags Shel Holtz

Tag: Shel Holtz

Frank Strong on one of the key challenges for brands

Content marketing and PR: a deep dive with Frank Strong

Forward-thinking PR professionals have embraced content marketing since quite some time now. Social, content, stories: it’s all related and connected. We talked about content marketing and PR (and social) earlier when covering an event...
Deirdre Breakenridge

Social, content and PR: connecting the human dots

Put a bunch of PR professionals in a conference room and you get presentations filled with tweetable data, quotes and cases where content marketing, storytelling and social media take center stage. And that’s how...