Tag: Seth Godin

Trust concept

GDPR benefits: transformational benefits of changing data protection regulations

One of the less often mentioned aspects regarding changing data protection regulations, most notably but not solely the General Data Protection Regulation (GDPR), are their benefits in many areas we often don't think about...
Seth Godin

The transformational power of social CRM

MyCustomer.com, a really good website on customer service, CRM and CEM, once asked Seth Godin if “CRM is dead." I think CRM is more alive than ever but is increasingly community-driven, cross-divisional, customer-controlled, integrated, interactive,...