Econsultancy's Email Marketing Industry Census 2012 report shows email is still seen as a channel with a good return, with 70% of company respondents (thus, no agencies) saying ROI of email marketing is 'excellent'...
Every single business that sells online has shopping cart abandoners. They are those people who leave their cart in the middle of the digital aisle, even though it may be full of items. And...
How genuinely human can a business be? How much does a business take human values into account? The Voice of the Customer? Expectations? Intent? Customer experiences? The fact that the web has become more...
