Tag: Bruce Temkin
The true meaning and benefits of customer-centricity explained
Customer-centricity: what is it and what does it even mean to be customer-centric?
"Becoming more customer-centric." Just like "enhancing the customer experience," it comes back as a goal in virtually all digital transformation projects,...
Customer experience: emotions, emotions and a word on the brain
Big data, semantic understanding, sentiment analysis, neurobiology, genome research, artificial intelligence, neuromarketing: not a day goes by or amazing new discoveries and advances in any - and often many - of these fields are...
