Selligent marketing automation software: vendor profile

    selligent_logoSelligent is a leader in cross-channel campaign, email marketing, conversion marketing and operational CRM solutions. Selligent offers practical and proven solutions for the challenges and opportunities that companies face in transforming themselves into customer-driven organizations.

    Selligent’s customer interaction solutions enable organizations to engage with customers as individuals, resulting in increased conversion rates, higher profitability, minimal churn and a superior customer experience over all channels.

    Selligent has two flagship products:

    • Selligent Interactive Marketing: a conversion-oriented and cross-channel platform that gives marketers the power to engage consumers in interactive dialogues, eliminating operational hurdles and opening up opportunities as far as you can see.
    • Selligent Relationship Management: :a comprehensive CRM program with social and mobile features. Selligent possesses considerable experience in CRM and, in many cases, the Selligent Interactive Marketing suite is combined with CRM suites that are already selected or implemented.

    Marketing departments rely on Selligent’s marketing solutions to establish cross-channel multi-step interactive marketing scenarios linked to the Selligent operational crm solution used in follow-up by sales and service departments. Based on a central 360° view of the customer, this integrated cross-departmental approach facilitates individual follow-up throughout all corporate levels. Selligent’s integrated infrastructure allows companies to effectively turn leads into customers and grow life-time relationships while ensuring maximal ROI and minimal churn. Selligent solutions simultaneously lower operational costs, thanks to optimization of staff member efficiency, automation and orchestration.

    Selligent serves customers in all industry sectors, including financial services, insurance, telecommunication, travel, media & publishing, retail, automotive, healthcare, manufacturing and many others. Since its inception, it has demonstrated impressive growth thanks to its innovative solution offering, its customer-driven service culture and its pragmatic approach to delivering results fast.

    The company’s head-office is located in Belgium. It also has offices in The Netherlands, France, Germany, Italy, Spain and China and is planning to open new offices soon and expand into new markets.