The impact of digital technologies on healthcare is huge. From the digitization of health records (EHR or Electronic Health Records) to new devices aiming at improving or monitoring health in the personal sphere and improvements in the practice of healthcare itself: it's clear that we haven't seen anything yet...
If you’ve been around marketing for a while and especially if you have been around online marketing for some time, you have likely heard in the past people ask if their company really needs a website.
Of course nowadays that question would be seen by the vast majority of us...
It's a fact: for the first time ever, smartphone sales have outgrown feature phone sales, bringing the mobile and mobility first reality closer and closer.
Along with the recent predictions by Forrester on tablet sales, it's clear that from the device perspective, consumerization and BYOD won't be over anytime...
