Customer service

Social CRM is a term that is often misused, certainly in a product and solution context. It's also frequently narrowed down to specific customer-oriented activities such as customer service and even social media monitoring. It seems everyone is offering social CRM solutions these days. However, social CRM is not...
Generation Now
I work fast and hard. But I have learned to prioritize as expectations of people have grown over the years. I used to try answering all emails the same day and starting and finishing every task as soon as possible. To make sure that the work didn’t stack up...
A survey by US-based Digital Brand Expressions, 'Social Media Without A Parachute', shows that a lot of companies integrate social media into their strategy without being properly prepared and without a clear plan. I suppose we don't need a survey to know that. It is not the first time that...