Curata, vendor of a professional content curation and content marketing software platform, recently conducted research on the tactics and technology over 600 marketers used to optimize the return from their content.
In the research the company found a group of marketers that seemed to stick out because of their more...
The essential role of customer experience - and the increasing focus on the customer journey - is driving many evolutions in the corporate world and within organizations. Digital marketing transformation is one of them.
Digital transformation processes, for instance, nowadays are predominantly led by customer (experience) goals. We see that...
The Internet of Things is affecting virtually all industries, has a tremendous impact on the volume of data and on network traffic (and how we handle them) and is increasingly popular in a consumer context.
The IoT is also revolutionizing business operations that are maybe less attractive for consumers but...
